Birmingham in Bloom photocall

By on 15/07/2011 in Culture, News
  • WHAT:  Cllr Martin Mullaney and Hilary Hall with one of Birmingham's floral features - The Plight of the Gorilla
  • WHERE: Gorilla floral feature in Centenary Square
  • WHEN: Tuesday 19 July 2011
  • TIME: 11am   

The Plight of the Gorilla, which picked up silver at this year's Chelsea Flower Show and gold at Gardeners World Live, is now on show in Centenary Square as part of the Birmingham City Centre Floral Trail and Birmingham's submission for the Heart of England in Bloom competition which will be judged on Thursday 21 July.

The Birmingham city centre trail has 16 features and hundreds of floral displays along the two mile route which stretches from The Mailbox through the retail and commercial areas to St Philip's Cathedral.  There is also an innovative living wall on the hoarding for the new Library of Birmingham in Centenary Square.

Birmingham will be judged on three core elements: horticultural achievement, environmental responsibility and community participation and staff from Birmingham City Council's Parks and Nurseries Team have been working hard with Birmingham City Centre Partnership and the council's fleet and waste team to show Birmingham at its best.

Heart of England in Bloom is the regional element of the annual national RHS Britain in Bloom competition which attracts over 1,350 individual entries from small villages to large cities.  Last year Birmingham won a Gold Medal and the large city category and they're hoping to achieve a repeat win this year too.

As well as The Plight of the Gorilla display, judges will see the Chinook feature from 2010's winning display at the Chelsea Flower Show, the Road to Recovery, in Victoria Square, a stiletto shoe and make up compact in New Street sponsored by Retail Birmingham and a fish by the fish market.  A feature celebrating the Lunar Society is on show outside St Phillip's Cathedral and new for this year, helping to celebrate the Chinese Year of the Rabbit, is an impressive rabbit near to the Hippodrome.

Cllr Martin Mullaney, Cabinet Member for Leisure, Sport and Culture, said: “Parks and Nurseries staff have worked hard alongside street cleaners, city centre management and our business partners to provide a wonderful submission for the RHS Heart of England in Bloom competition.  The floral displays, wild meadows and greenery that thread through the city demonstrate our commitment to making Birmingham a green, clean and pleasant environment for all to enjoy.”

Hilary Hall, Chair of the Floral Trail Steering Group said: “Again we have had the opportunity of working with the city council, businesses, residents and community groups to decorate the city centre with floral features and displays which is a real boost to all who live, visit, work and study in Birmingham.  I urge everyone to obtain a map and explore the city centre while it looks so stunning!”

A map showing the Floral Trail route and location of features is available from Tourist Information Centres and by contacting citycentre@birmingham.gov.uk or 0121 616 2968.

ENDS

Media contact:  Debbie Harrison on 0121 303 4476  debbie.harrison@birmingham.gov.uk

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