Give your business the ‘X Factor’

By on 09/11/2009 in News

X Factor finalist Niki Evans will be giving the benefit of her experience of the music industry for this year's Global Entrepreneurship Week (formerly known as National Enterprise Week), Birmingham Central Library's week of free themed days providing invaluable practical help to small and start-up businesses in Birmingham. 

Niki will launch the event on Monday 16th November as part of the Young Enterprise Day, which will also see Birmingham City Council Chief Executive Stephen Hughes presenting the Young Enterprise Team awards.  Niki will then return on Saturday 21st for a special seminar called 'Playing the Fame Game' with Barry Tomes of Gotham Records.

Throughout the rest of the week the themed days will focus on female entrepreneurs, the creative sector, home-based entrepreneurs, and those interested in starting a social enterprise, with the Business Fayre on Saturday providing an amalgamation of the week's hot topics.

Key advisors will give practical advice on funding, international trade and networking opportunities.  Others will advise on business planning, intellectual property, time management, internet marketing, self-presentation, working from home and website development.

Hundreds of up-and-coming businessmen and women benefited from the free advice on offer during last year's National Enterprise Week, as the Business Insight team helped set up over 300 new businesses.

With a daily line up of inspiring speakers and sessions covering such a wide range of interests, this major event in the business calendar looks set to continue from strength to strength.

Cllr Martin Mullaney, Cabinet Member for Leisure, Sport & Culture said: “The Business Insight service at the Central Library offers a range of support for budding entrepreneurs throughout the year and with free events, seminars and advice sessions, Global Entrepreneurship Week is the ideal opportunity for fledgling businesses to start turning ambition into success.

”We appreciate what a tough year this has been in terms of the wider economy and Birmingham's libraries are playing their part by providing advice and information for job seekers on training and applying for jobs.  The Central Library offers enhanced business services which are geared to support people who want to set-up their own business, over the past five years this support has helped to establish more than 3,200 new limited companies.”

Global Entrepreneurship Week takes place at Business Insight, Ground Floor, Birmingham Central Library from Monday 16th to Saturday 22nd of November.  For more information visit or call Business Insight on 0121 303 4531.


Media contact: Neil Holland on 0121 303 3485,

Notes to Editors:

Full schedule for Global Entrepreneurship Week:

Monday 16th November - Young Enterprise Day (Invitation Only)

9.30 - 12.30am Speed Networking Event in conjunction with Birmingham City Council, Young Enterprise and the Institute of Directors.

2pm Official Opening of Global Entrepreneurship Week in Birmingham by Niki Evans - X Factor Finalist 2007

2.30pm Presentation by Stephen Hughes (Chief Executive of Birmingham City Council) to Young Enterprise Team Winners

2.45-4pm A programme of workshops arranged in conjunction with Young Enterprise and Birmingham City Council
TUESDAY 17th November - Enterprise Advice and Information
Venue: Ground Floor
Business Insight

10am - 7pm Free one to one business advice drop-in sessions
Billy Carslaw
Business Adviser - Birmingham Chamber of Commerce
Wednesday 18th November - Women's Enterprise Day
Venue: Lower Ground Floor
Business Insight, Central Library

10.10.15 Arrival and Registration
With refreshments and a chance to sample some delicious cup-cakes freshly baked by “Kiss-Me-Cupcakes”

10.30- 11am - The Reality of Running your own Business
Dalvinder Cheema
Co-Director of Kiss-Me-Cupcakes
Dalvinder and her partner received free advice from Business Insight in support of their business venture
11.15 - 12 - Networking with Confidence     
Anne Kennedy
Business and Personal Development Consultant
SFEDI Assessor

12.15 - 1pm- Dress for Success
Louise Boss
Fashion Adviser
1.15pm - 2.00pm How Tax and National Insurance Might Affect your Business
Linda Fisher
Business Adviser, HMRC
2.15-.3.00pm Conquer Doubt - Create a Marketing Machine
John Sealey 
Director of Your Marketing Matters 

3.15- 4pm Sources of Funding
Joint presentation from:
Dr Steve Walker, Chief Executive of Aston Reinvestment Trust
Alison Bradley, Managing Director of Arrow Small Business Loans    

4.15- 5pm Writing a Business Plan
 Mike Bryne
Business Adviser, Birmingham Chamber Training
Birmingham Chamber of Commerce

The following women's networking groups have been invited:

Women on their Way
Women 4 Business
Mum's Club
Sandie's Biz Club
“Mumpreneur” Organisation

An opportunity to speak to members from the above organisations will be provided at the end of the day.

Thursday  19th November  – Social Enterprise Day
Venue: Lower Ground Floor,
Business Insight, Central Library

2pm:  Welcome and Introductions
Debbie Assinder
Business Adviser, Business Insight

2.05 - 2.30pm What is a Social Enterprise?
Melanie Mills
Business Services Assessor, Social Enterprise West Midlands

2.30- 3.00pm What support is available to Social Enterprises via Business Link
Paul Warwick
Social Enterprise Manager, Business Link

3.05 - 3.30pm Social Enterprise in Action
Mark Peters,
Company Director of “Start Again Project CIC”
Currently contracting with the NHS and Young Foundation

3.30 - 4pm Support Available to Develop your Social Enterprise
Tony Clabby,
 Inaugural Winner of the Social Enterprise Support Professional of the Year 2009
Friday 20th November - Home Enterprise Day
Venue: Lower Ground Floor
Business Insight, Central Library

10 - 10.15am Arrival and Registration

10.15- 10.30am Opening of Day by Sarah Moseley
Proprietor and Principal Photographer of The Great Little Picture Company 

10.45 - 11.30am Working from Home   
 Robert Snaith
National Federation of Enterprise Agencies

11.45- 12.30am How Tax and National Insurance Might Affect your Business
Linda Fisher
Business Adviser, HMRC
12.45- 1.30pm Financing Your Business  
Alison Bradley
Managing Director, Arrow Small Business Loans

2- 2.45pm Successful Internet Marketing    
Leon Streete
Director of LAS Design UK Ltd

3.00 - 3.45 Networking with Impact  
 Janette Rawlinson
Principal Consultant- Just Real Solutions

4.00 - 4.15 The Legal Aspects of Working from Home   
Mike Gutowski
Acting Team Leader
Consumer Education
Birmingham Trading Standards
4-30 - 5pm The Legal Aspects of Running a Food Business
Martina Cunniffe
Environmental Health Officer
Food Safety Team

The following networking groups have been invited:

• The Institute of Asian Business
• Black Business In Birmingham
• Birmingham Chamber of Commerce Networking
• Mum's Club
• Mumpreneur Organization

An opportunity to speak to members of the networking groups will be provided at the end of the day.
Saturday 21st November - Business Fayre and 90 Year Anniversary

10am - 10.15 Arrival and Registration

10.15am Opening of Day
Join us to celebrate 90 years of the Birmingham Business Library!
Geoff Mills,
Head of Central Library
10.30 - 11.15am Fire Up your Marketing - Unplugged!
John Sealey
Director of Your Marketing Matters

11.30 – 12.15 – Financing Your Business   
 Dr Steve Walker,
Chief Executive Aston Reinvestment Trust.

12.30- 1pm - How Tax and National Insurance Might Affect your Business
Linda Fisher
Business Adviser, HMRC

1.15 - 2.00 Getting your business noticed on the internet.
 Ian Weatherhogg
Technical Director
 Refractiv Group

2.15 - 3pm, International Trade - Risk or Opportunity
Jonathon Webber
Head of International Trade
Birmingham Chamber of Commerce

3.15 - 4pm, Introduction to Intellectual Property    
Matthew Jelfs
Business Advice Officer
Business Insight

4.15 - 4.30  Setting Up in Business for the Over 50's
Martin Sarling

Music Workshop: Playing the Fame Game     
Jointly presented by Nikki Evans (X-Factor Finalist 2007)
And Barry Tomes (of Gotham Records)
Venue Conference Room 4
Maximum of 40 attendees

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