Library of Birmingham seeks game developer

By on 16/11/2011 in News

Birmingham City Council has announced this morning that it is seeking pitches from talented and creative game developers to produce an innovative new gaming experience for the Library of Birmingham. The announcement was made by Jason Hall, Head of Network and Partnerships of Games Central, at LAUNCH, the leading games industry focused conference in the Midlands. The Library aims to develop the chosen concept ready for the opening of the new £188.8 million building in 2013.

 The selected company will be required to will be required to work with the Library's technology partner, Service Birmingham, to create a gaming experience which will allow members of the public to enjoy the content and services of the Library of Birmingham using the latest mobile and tablet hardware. It should aim to attract new audiences to the Library and will be just one of a range of online services allowing users to discover and learn from the Library's collections. The new Library's 24/7 online presence with increased access to the Library's collections and services will be as important as the landmark cultural building on Birmingham's Centenary Square. By harnessing new technology, everyone from Birmingham to Beijing, Bangalore and beyond will be able to access the Library of Birmingham's world-class resources.

 Mike Whitby, Leader of Birmingham City Council, said: “When the new Library of Birmingham opens in 2013 it will provide people with much greater access to both our world-class collections and services – both online and via the magnificent new building on Centenary Square as well.

“This gaming experience is an exciting opportunity for us to embrace state-of-the-art technologies and attract new audiences to the internationally important collections and extensive content of the new Library. We are looking for a company who will work creatively with us to create an exciting gaming experience which will be as ground-breaking as the new Library.”

The successful developer will receive a prototype fund to further develop their concept with an option of further funding if the project is then approved for full development. The final gaming experience would be launched to coincide with the Library opening.

The deadline for submissions is 30 November. For further information please contact:

Rebecca Cadwallader, Library of Birmingham, Innovation Project Lead, on or on 07966 913562

Timetable for submissions:

30 November                          Submission deadline                

5 December                            Shortlist announced                 

6 - 15 December                    Period of pitch support/ due diligence

16 December                          Final concept pitch


For more information please contact Sarah Watson or Nazneen Nawaz at Colman Getty on 020 7631 2666 / or Nazneen Nawaz 020 7631 2666 /

Notes to editors


About the Library of Birmingham

The Library of Birmingham will be a major new cultural destination, rewriting the book for 21st century public libraries. It opens in 2013.

The Library of Birmingham will provide a showcase for the city's internationally important collections of archives, photography and rare books. New facilities including state-of-the-art gallery space will open up public access to the collections for the first time. It will also be home to a BFI Mediatheque, providing free access to the National Film Archive. Other facilities will include a new flexible studio theatre, an outdoor amphitheatre and other informal performance spaces, a recording studio, and dedicated spaces for children and teenagers. By harnessing new technology, everyone from Birmingham to Beijing, Bangalore and beyond will be able to access the Library of Birmingham's world-class resources. More than three million visitors are expected each year, and millions more online.

Described by its architect Francine Houben as a 'people's palace', the Library of Birmingham will be highly accessible and family-friendly. It will deliver excellent services through collaboration between the library, The Birmingham Repertory Theatre, partners and communities. It will provide a dynamic mix of events, activities and performance together with outstanding resources, exhibitions and access to expert help for learning, information and culture. As a centre of excellence for literacy, research, study, skills development, entrepreneurship, creative expression, health information and much more, the Library of Birmingham will change people's lives.


LAUNCH is the leading games industry focused conference in the Midlands. It champions pioneering games companies and tech businesses, and brings together independent games developers, expert speakers and features demonstrations from around the country offering guidance and advice with their wealth of experience, knowledge and talent.

Celebrating the innovative work being carried out by academic institutions and private enterprises, showcasing high tech start ups and established SMEs, LAUNCH aims to reinforce the talent capital of the midlands. Providing a unique opportunity to learn about the latest trends and developments from the gaming and digital industry LAUNCH offers vital insight for those wishing to launch either a technology, career of business within the gaming industry.  The exhibition offers hands on experience with various studios latest developments and prototypes, offering the opportunity to talk with high profile industry heavy weights as well the young talent of our indie developers.

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