Faced with severe financial pressures, Birmingham City Council didn’t have the resources to invest in Stockland Green Leisure Centre so explored the possibility of a community asset transfer last year. Action Indoor Sports Birmingham’s proposal offered job security for employees, support for several existing and many new activities, plus significant investment in facilities and their bid was accepted in May last year.
Now completely refurbished after a £380k investment, Action Indoor Sports boasts a portfolio of popular outdoor sports, such as cricket, football, netball and dodgeball …. played indoors. It also has improved gym facilities, children’s soft play area and bar/cafe.
Director of Action Indoor Sports, Duncan Norris, said: “By injecting £380k into the facility and working very hard, we’ve been able to transform a failing leisure centre into a buzzing sports hub and fitness centre at the heart of the community.
“The new club is already the national home of Action Indoor Cricket for some 400 cricketers and is hoping to secure a World Cup event for Stockland Green in the next three years. The new club also delivers services to local schools and provides afterschool cricket, football, dodgeball and trampoline for over 200 children a week.
“Working closely with, and endorsed by, our sports’ National Governing Bodies, our goal has always been to make fitness fun by ensuring that our customers can participate in the activities they really enjoy. We believe that’s a more effective way to get and keep people active.”
Erdington District Chair Cllr Josh Jones added: “Faced with huge budget cuts from Central Government, the council has had to find new ways to deliver services, but what started as financial necessity has become a very positive partnership for the people of Stockland Green, Erdington and many sports enthusiasts all over the city.
“The Community Asset Transfer to Action Indoor Sports has not only ensured that we can continue to deliver services, but we are now delivering much improved services with state of the art indoor sports facilities we can be proud of.”
For further information about the centre visit actionsportuk.com or call 546 0717
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