Mullaney's golf drive gets underway

By on 17/06/2009 in News

Cllr Martin Mullaney is ready to take the ‘tough decisions’ required to revitalise municipal golf in Birmingham.

But, with private sector golf also feeling the economic pinch, the Member for Leisure, Sports and Culture insists there is no overnight solution to the current income shortfall.

A month into his new post, Cllr Mullaney is currently reviewing a wide range of options for the city’s seven municipal courses. He is also undertaking a whistle-stop tour of facilities across the city.

The cabinet member is determined to reach a wider audience and, with the service currently failing to meet income targets, possible initiatives under consideration include:

  • Developing starter courses (pitch and putt)
  • Developing shorter (six or nine hole) courses
  • American-style driving ranges
  • Family based centres
  • School based centres
  • Golf Xtreme
  • Adventure golf

Cllr Mullaney said: “I think it’s important to stress that the pressures on golf are not unique to the municipal courses here in Birmingham. The private sector is also feeling the effects of a saturated market place and the recession.

“A number of private clubs have realised they must adapt or die and we’re no different. We must look at innovative ways to widen the appeal of municipal golf.

“I come to this with an open mind and I’m determined to find solutions that will increase participation in Birmingham. To do that we have to offer people ways into golf at different levels.

“Golf should be attractive to the wider community and I want a golf offer in this city that will appeal to more young people, women and girls and more people from the city’s ethnic communities.

“As a city we need to increase sports participation across the board and golf has a part to play – so the decisions we make now must be right to ensure a bright future for the service.”

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