On Your Bike Birmingham!

By on 18/06/2010 in News

L to R: Firefighter (John Arrowsmith), Traffic Warden (Steve Bridle), Lawyer (Julie Grey) and David Milford (Doctor) join together to support a campaign to encourage more commuters to cycle to work.

A fully uniformed fireman, lawyer, traffic warden and doctor formed an unlikely peloton of cyclists today, when they gathered to promote the launch of a campaign by Birmingham City Council to encourage more people to cycle to work rather than drive.

The event is being held to promote Team Green Britain Bike Week (19-27 June), the UK's biggest mass participation cycling event, which is challenging everyone to rethink their everyday journeys and switch to cycling as the most convenient way to get around.

As well as taking part in local events, organisers in Birmingham will be offering anyone who cycles to work for at least one day next week the chance to win £400 worth of High Street cycling vouchers - simply by logging details of their journey online at: www.birmingham.gov.uk/cycling.

Timothy Huxtable, Cabinet Member for Transportation and Regeneration at Birmingham City Council, said: “Plenty of people get in their cars and travel to all manner of places without giving it a second thought. Yet hopping on a bike can prove cheaper, better for the environment and give you a healthy boost along the way.

Victoria Pendleton, World and Olympic champion cyclist supporting Team Green Britain Bike Week said: “I would encourage everyone to get involved with Team Green Britain Bike Week. By choosing to cycle to the shops, school or for leisure, you'll find you may get to your destination quicker, save money, get fit and reduce your carbon footprint all at the same time. If everyone were to swap one car journey a day for a bike trip, think of the collective benefit - to our planet, our pockets and our health!”

Free advice and leaflets highlighting the city's main cycle routes are available by contacting the City Council on 0121 303 7195.

Further information plus a full programme of activity being staged by the Council to mark the week are available on www.birmingham.gov.uk

ENDS

For more information contact the Press Office on 303 3503

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