Real Deal launch to stamp out fake goods for Christmas

By on 22/11/2012 in News

In the run up to Christmas, Birmingham Trading Standards is teaming up with the Real Deal markets initiative and West Midlands Police to ensure illicit traders don’t sell fake goods to shoppers.

The City Council today signed the Real Deal Charter to help prevent the disappointment of fake goods being unwrapped on Christmas day.

The Real Deal initiative is a cross-sector partnership campaign, bringing together local authority trading standards, market operators and traders, industry groups, and copyright and trademark owners.

During the city centre launch, Cllr Barbara Dring, Chair of the Licensing and Public Protection Committee, signed the Charter on behalf of Birmingham Trading Standards. Mick Taylor, Principal Officer wholesale/estates management, signed on behalf of the council's markets.

Cllr Barbara Dring, said: “Markets are a great British tradition and bring many economic and social benefits to the city, which is why the city council is determined to play its part in stamping out the sale of fake goods to Christmas shoppers.

“Signing up to the Charter demonstrates our commitment to providing safe and fair markets. Unscrupulous traders selling counterfeit or illegal goods will be prosecuted.

“It is important to remember that counterfeit goods are not a victimless crime, and the money generated from their sale often go back to support wider criminal activity.”

Patricia Lennon, Campaign Coordinator of Real Deal Markets, said: “We are delighted that Birmingham City Council has embraced the principal of the Charter.

“Birmingham Trading Standards and the markets team are a beacon of good practice and clearly demonstrate what working in practice can bring. People in Birmingham will now have the confidence to shop in the city's markets.”

Birmingham City council is one of 50 local authorities who have signed up to the Charter.

For more information contact Karen Blanchette on 0121 303 6969.

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