The perfect end to Birmingham's Summer of Success

By on 27/09/2013 in Deputy Leader, News

Birmingham is celebrating after achieving European gold for its entry to Entente Florale Europe, the 'Eurovision' of city horticultural and environmental achievement, and the ultimate test of not just a city's floral excellence, but also the wellbeing of its people.

As the UK's sole representative, the city earlier this year hosted judges from the other eleven participating countries who had a splendid day assessing the best the city had to offer on a 35-mile route across the city, which was the biggest entry the competition had ever seen.

And not satisfied with one award, Birmingham also won a special award for Eastside Park!

Cllr Ian Ward, Deputy Leader of Birmingham City Council, said: “This is tremendous news and is the icing on the cake on what has been a fantastic summer of floral success for Birmingham.

“When the judges came to Birmingham in July they were bowled over by the sheer range and quality of the city’s attractions, and just as importantly the quality of life of the people who live and work here.

“A key element of our bid was the importance of the community in making Birmingham a great place to be, and we can all be really proud of what our city has achieved.”

Lord Mayor, Cllr Mike Leddy added: “I congratulate all those involved for all their hard work and dedication. These are truly outstanding achievements for Birmingham and something we can all be proud of.”

Emma Gray, Director of Marketing Services for Marketing Birmingham, which operates leisure tourism programme Visit Birmingham, said: “It is a fantastic achievement for Birmingham to be awarded the Gold standard by Entente Florale Europe - this underlines the city's commitment to providing a green, sustainable experience for residents and visitors alike.

“With over 3,700 hectares of parks, recreation grounds and wildlife conservation sites Birmingham is home to a rich variety of public areas. Attracting a record 33.8 million visitors a year, our green spaces form a vital part of the city's unique visitor offer, complementing our many outstanding leisure and retail developments.

“In the past twelve months, the city has boosted its reputation as a world-class visitor destination thanks to the opening of Eastside City Park - the first of its kind in over 130 years - and the Library of Birmingham, which boasts two stunning outdoor garden terraces.”

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For more information please contact Steve McCarthy, Birmingham City Council press office on 0121 303 3367

Media opportunities: Emma Gray, Director of Marketing Services for Marketing Birmingham will be available for interview on Saturday 28th September, on tel: +44 (0) 7876 753 365

Birmingham’s memorable summer of floral success began in May when it won gold at the prestigious Chelsea Flower Show. This was followed by the success of the council’s 'Enlightenment' display, which celebrated the opening of the Library of Birmingham, and the news that the city had scooped double Gold at the BBC's Gardeners' World Live show.

The city also scooped Gold in the national flower bed competition at the annual RHS Tatton Flower Show, with a display celebrating the city's canals. And earlier this month the city was awarded a Gold medal and named as a winner in the large city category in the Heart of England in Bloom Awards.

View images of the judges visiting the city and meeting the Lord Mayor, Cllr Mike Leddy.

Find out more about Birmingham's Floral Trail, which formed part of the Entente Florale judge's tour.

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