Work to start on four new leisure centres for Birmingham

By on 25/03/2015 in Culture, News

Birmingham City Council has awarded a 15 year contract to Serco for work at nine leisure centres across the city – including the design and build of four new pools.

Birmingham City Council’s assistant director for sport and events, Steve Hollingworth, said: “On behalf of the city council I would like to offer my warmest congratulations to Serco.

“They submitted quality and cost effective tenders to operate and manage nine leisure centres and design and build four brand new modern pools.

“Despite the considerable budgetary restraints that we face, Serco’s appointment will help us ensure that we can continue to support and encourage people to be active and enjoy a healthy lifestyle.”

Ian Phelps, Managing Director for Serco’s Leisure business, added: “We are delighted to bring over 20 years of leisure industry experience to this partnership with Birmingham City Council in order to deliver new and refurbished facilities along with high quality leisure provision to local residents across the city.”

The award follows the approval over a year ago of the future leisure provision strategy which outlined the transformation of leisure provision across the city.

Three organisations were appointed to the Sport and Leisure Framework following a competitive dialogue procurement exercise and in September Cabinet approved the facilities to be included, the makeup of the packages of work to be called off the framework, the approval for the new build site locations and the facility mix on each site.

Each company submitted tenders that were assessed in terms of construction, service delivery, social value and price.  Serco  submitted the tender that was the most economical for the council.


For further media information contact Debbie Harrison on 303 4476



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There Are 2 Brilliant Comments

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  1. kulbir says:

    With SERCO now being in partnership with the Council in managing leisure centres, what is to become Be Active Scheme?

    • geoffc says:

      There will still be a daily, city-wide, free offer.
      Details are still being ironed out, so watch this space.