BikeFest, a free, family friendly festival celebrating all things cycling, has been launched and will ride into Birmingham on Sunday 13 September.
The event, which will run from 10am – 6pm in Eastside City Park, is expected to attract up to 15,000 attendees and will include a closed-road one mile ‘Family Ride’, suitable for all ages and abilities.
BikeFest will see awe-inspiring bike stunt performances from Action Sports Tour and their World Champion riders, live music, Flatland BMX shows, the BikeFest Big Air and ‘have-a-go’ stunt sessions. Also on site there will be specialist cycling retailers, regional food and drink traders and a kid’s Strider Adventure Zone; designed for kids of all abilities aged between 18 months and five years, to test ride a Strider bike and make friends while improving their biking skills.
BikeFest 2015 will be the first annual festival as part of Birmingham Cycle Revolution (BCR), a flagship Birmingham City Council initiative that aims to make Birmingham one of the UK’s leading cycling environments.
Councillor Lisa Trickett, Cabinet Member for Sustainability at Birmingham City Council, said: “We are very excited about bringing BikeFest to the people of Birmingham and the region. This family friendly event is the perfect opportunity to help drive the message around why cycling is so beneficial.
“BikeFest is just one part of Birmingham Cycle Revolution which aims to change the culture, attitude and perception of cycling whilst improving health and traffic congestion across the region. We would encourage anybody who has an interest in cycling or, anyone who is just looking for a fun day out in the city, to head on over and join us.”
To find out more, please visit: www.birminghambikefest.com
For more information please contact:
Emma Fox-Kaminski, GUNG HO Communications +44 121 604 6366 | email@example.com
About Birmingham Cycle Revolution
Birmingham Cycle Revolution is a new city wide project focused on making cycling an everyday way to travel in Birmingham over the next 20 years, to help make our city healthier, greener, safer and less congested. For more information and progress updates please visit www.birmingham.gov.uk/bcr
For more information on the project, progress updates and information on how you can get involved please contact the Birmingham Cycle Revolution team by email at firstname.lastname@example.org, tweet us @BhamCityCouncil #bcr or follow Birmingham City Council on Facebook.
Birmingham Cycle Revolution is part of the Birmingham Connected vision to reinvent the way people and goods move across the city, find out more at www.birmingham.gov.uk/connected